Future of Farming: How Does Agriculture Impact Americans Daily?
There's a powerful story waiting to be told about how our farmers connect with you every day—it's all about making those personal ties.
consumers
Washington Beef Looks To Remain Connected To Consumers
Advocacy and staying connected to the consumer is a priority for agriculture, regardless of the commodity.
Small Farms Sold More Than $2 Billion Direct to Consumers
In 2023, small family farms sold $2.4 billion worth of food commodities directly to consumers, more than any other farm type, through outlets like farmers’ markets, farm stands, and community-supported agriculture.
Idaho Bill Looks To Make It Easier To Have Backyard Chickens
A bill in the Idaho Legislature would lower restrictions for allowing chickens in residential areas; the hope of the legislation is to help offset the high price of eggs consumers are facing at their local grocery store. Senate Bill 1026 would ensure that homeowners associations could not bar residents from raising up to four chickens per one-fifth of an acre.
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USDA Rolls Out Plan To Address Bird Flu, Egg Prices
On Wednesday, the USDA rolled out a comprehensive strategy to curb impacts of highly pathogenic avian influenza on the nation's poultry and egg industries as well as the American consumer.
“We are investing up to $1 billion to combat avian flu and reduce egg prices for consumers," noted USDA chief of Staff Kailee Tkacz Buller. She added the...
USDA, FDA Looking at Clarification of Food Labeling
The Food and Drug Administration and the USDA announced a joint request for information about food date labeling, which includes the use of terms like “Sell By,” “Use By,” and “Best By.” The information request asks for data on industry practices and preferences for date labeling, research results on consumer perceptions of date labeling and any impact date labeling may have on food waste and gro
Is The Holiday Shopping Season Underway Already?
It seems like holiday happenings and are starting earlier and earlier every year. Seems like it anyway.
"Retailers are starting their marketing and promotion campaigns earlier than ever,” says Matt Shay, CEO of the National Retail Federation. "And they...
When Buying Cheese What Do Consumers Want?
New research from Oregon State University sheds light on consumer habits and food labels, specifically with cheese.
“Well, cheese is interesting and Oregon has a lot of great cheeses, with a lot of small producers," noted OSU Assistant Professor of Applied Economics Nadia Streletskaya. "And for...
Future of Farming: Communicating With Consumers
How is the farming community doing when it comes to communicating with consumers? And what can the ag sector do better? We put that question before Washington FFA Treasure Madison Weber in today's Future of Farming.
If you have a story idea for the PNW Ag Network, call (509) 547-9791, or e-mail glenn.vaagen@townsquareme...
AHA Working To Balance Sustainability For Producers And Consumers
Beef purchasers are seeking a product that is affordable, high-quality and sustainably raised. To balance producer needs with consumer demands, the American Hereford Association is optimizing research projects to identify animals that improve economic and environmental sustainability and deliver superior quality beef...