According to the USDA it's one of the reason the country is set to break an Ag export record in 2021; the USDA Market Development Program.

"These funds go into a number of different promotional activities from technical assistance, from trade shows, to food samples in grocery stores; all different types of activities to get these products awareness to consumers all around the world.", noted Foreign Agricultural Service Administrator, Daniel Whitney.

He added funding for both the Market Access Program and Foreign Market Development program has recently been announced for fiscal year 2022.

"For MAP, which came in just over $175 million, and that went to 67 non-profit organizations and cooperatives," Whitney continued. "By comparison on the FMD side, we announced $26.8 million in our initial allocations to 21 trade organizations representing American agriculture."

If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail gvaagen@cherrycreekmedia.com

More From PNW Ag Network