National Dairy Checkoff

With 96% of the world’s population living outside the U.S., there is literally a world of opportunity for U.S. dairy to be enjoyed around the globe.

The Dairy Checkoff is doubling down on one of the most critical windows of human development, with its “First 1,000 Days” campaign.

The dairy checkoff continues to work to build trust and drive sales, all while being powered by innovation.

The dairy checkoff stresses they continue to find ways to grow sales and build trust in dairy.  Dairy Management Inc. President and CEO Barbara O’Brien recently shared some highlights of this work from 2024 and what the team is looking forward to in the future.  One of t...

A new dairy checkoff growth program with pizza partners is expected to drive an additional 12-plus million pounds of cheese use.

The results of a checkoff-initiated smoothie program pilot showed increased consumption of milk and yogurt and will be offered to more schools this fall.

Dairy Management Inc., the planning and management organization that oversees the national dairy checkoff program on behalf of America’s dairy farmers and importers, has posted its 2022 annual report.

Taco Bell is continuing its run of dairy-based beverages thanks to dairy checkoff support. Dairy Management Incorporated announced this week the release of the Island Berry Freeze that uses a shelf-stable creamer created by dairy checkoff scientists ...

Despite the challenges brought on by COVID-19, the Dairy Checkoff continued to help its foodservice partners to grow sales of U.S. dairy foods. Dairy Management Incorporated, the organization that oversees the checkoff, says more domestic dairy got shipped into the international marketplace in 2021 ...

Dairy checkoff program Dairy Management Inc. announced Tuesday that Tom Gallagher has decided to conclude his 30-year tenure as CEO to devote more time to teaching and other opportunities. Barbara O’Brien, President of DMI and CEO of the Innovation Center for U.S. Da ...