marketing

Just because the weather is cold, doesn't mean things are at a standstill for the local pear industry.  CarrieAnn Arias talks about what's taking place at Pear Bureau Northwest this winter.   If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail glenn.vaagen@to...

In today's segment, Craig Bellfield talks about the various challenges the Ag industry is facing.     If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail glenn.vaagen@townsquaremedia.com 

Pear Bureau Northwest released its first estimate of the 2024-25 fresh pear crop this week.  The expectation is for the crop to be down 31% from the five-year average.  While some of the most popular varieties, such as Bosc and Green Anjou reported a sizable dip, CarrieAnn Arias, President and CEO of Pear Bureau Northwest said they have a lot of irons in the fire to ensure consumers know about the

What is the National Grape Research Alliance, and how does the organization help the industry?  Donnell Brown gives us an overview of NGRA. If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail glenn.vaagen@townsquaremedia.com ...

Pear Bureau Northwest announced this week that Bob Catinella has been promoted to Director of Merchandising. Catinella started at PBNW in 2012 as one of the organization’s five Regional Marketing Managers and, according to the Bureau, has been continually taking on new responsibilities including adding national account responsibility for some of the country’s top retailers and becoming Lead Regio

In today's Focus On Fruit, B.J. Thurlby talks about marketing efforts for this year's cherry crop. If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail gvaagen@cherrycreekmedia.com

Farming can be challenging. Add to that, the responsibility of marketing and moving those products, it’s enough to make any producer’s head swim. In an effort to help the over 39,000 small farms across the state, the Washington state Department of Agriculture has a Regional Markets team to help navigate some of the complexities. Lau ...

In today's Focus on Fruit, Kevin Moffit shares what Pear Bureau Northwest does to help growers behind the scenes. If you have a story idea for the PNW Ag Network, call (509) 547-1618, or e-mail gvaagen@cherrycreekmedia.com

USDA’s Foreign Agricultural Service awarded fiscal year 2022 funding to more than 60 U.S. agricultural organizations to help expand commercial export markets for U.S. goods. The Market Access Program focuses on consumer promotion, including brand promotion for small companies and cooperatives, and is used extensively by organizations promoting fruits, vegetables, nuts, processed products, and com

NASS will collect additional information on agricultural products marketed as local foods during 2020. Earlier this year, NASS collected detailed data on 2020 local food marketing practices. This information came from farmers and ranchers who had previously reported local food marketing activity on prior surveys and a census ...