COOL

Sharp: Consumers Need To Know Where Meat Dollars Are Going
Sharp: Consumers Need To Know Where Meat Dollars Are Going
Consumers notice it every time they’ve visit their local grocery store. Prices for meat, specifically beef have increased quite a bit over the past couple of years. But where is that money going? Tom Sharp, President of the Oregon Cattlemen’s Association said consumers need to know those extra dollars they’re paying are not making it into the pockets of ranchers. “Those profit ...
NCBA Pushing Congress to Address Areas of Concern
NCBA Pushing Congress to Address Areas of Concern
The National Cattlemen’s Beef Association led a letter supported by 37 affiliate state cattle associations, urging Congress to address critical areas of concern in the cattle and beef industries. They’re asking leaders of both the Senate and House Agriculture Committees to consider swift Congressional action in several areas, such as expanding beef processing capacity. They also ...
Mulrony Weighs In On COOL Conversation
Mulrony Weighs In On COOL Conversation
More and more voices in the livestock industry are calling for a return to Country of Origin Labeling. Idaho Cattle Association Executive Vice President Cameron Mulrony said their policy supports a voluntary COOL program in the state. ...
Consumers Continue To Demand Quality During the Pandemic
Consumers Continue To Demand Quality During the Pandemic
The beef cattle experts will tell you the industry has come a long way during the past pandemic-infused 12 months. Dr. Nevil Speer with Where Food Comes From, Inc. noted while the pandemic has been a challenge. “There's been some really exciting things that we've seen in terms of beef demand. And ...
R-Calf Wants USA Label Only For Cows Born Raised Slaughtered in U.S.
R-Calf Wants USA Label Only For Cows Born Raised Slaughtered in U.S.
R-Calf USA recently penned a letter to President Joe Biden expressing concerns over proposed changes to federal procurement regulations for beef. CEO, Bill Bullard, said the group told the President he could strengthen the domestic cattle supply chain by changing the current standard to requiring that only animals born, raised and slaughtered in the United States be eligible for U.S. product des
Bullard Reacts To High Beef Import Numbers
Bullard Reacts To High Beef Import Numbers
The USDA is out with its December cattle and beef trade data, meaning a full view of 2020 is now possible. Imports of beef are continuing to soar, with an all-time high of 4.4 billion pounds coming into the country in 2020. The data shows the average price of fed cattle in 2020 was just under $1 ...
R-CALF Organizing E-mail Blitz in Favor of COOL
R-CALF Organizing E-mail Blitz in Favor of COOL
Earlier this week, R-CALF urged ranchers to send emails to the White House in favor of Mandatory Country of Origin Labeling for beef. The organization issued an action alert saying, “emails needed this week to the White House and calls needed to congress for M-COOL.” Fo ...
NCBA Happy To See The Return Of Vilsack
NCBA Happy To See The Return Of Vilsack
Tom Vilsack is President-elect Joe Biden’s choice to head the USDA. And many in the Ag community are happy to see the return of Vilsack, who spent eight years as Ag Secretary under President Obama. Ethan Lane with the National Cattlemen’s Beef Association said it’s great to have Vilsack back. “We have ...

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