consumer

Zimmerman Anticipates Better Days Ahead For Cattle Industry
Zimmerman Anticipates Better Days Ahead For Cattle Industry
The past couple of years have been challenging for the cattle industry across the Pacific Northwest and across the nation.  But one economist says he expects better days ahead.  Lance Zimmermann, beef industry research analyst with Rabobank, says going through the pandemic period of 2020, 2021 and even early 2022 the consumer, much like the cattle producer, was a victim of the supply chain.   “Tod
Perdue: Farmers Help American Consumers In A Variety Of Ways
Perdue: Farmers Help American Consumers In A Variety Of Ways
It has been long noted the importance of American agriculture's productivity regarding cost savings for consumers and in turn, more disposable income available.   "The affluence of having a less disposable income on our food enables them to purchase other things,” said Agriculture Secretary Sonny Perdue.  “I think...
Grant Funding Study on Consumers Willingness to Pay for Animal Ag Practices
Grant Funding Study on Consumers Willingness to Pay for Animal Ag Practices
A grant from the Foundation for Food and Agriculture Research will fund a study on consumer understanding and willingness-to-pay for alternative production practices in animal agriculture.  The $50,000 grant was awarded to and matched by the Food Marketing Institute Foundation and the Animal Agriculture Alliance, making a total research investment of $100,000.  The Fou...